Growing concerns regarding synthetic chemicals and increasing awareness due to social media penetration are expected to drive the global organic personal care market.
Moreover, rising demand for chemical- free skin and hair care products coupled with changing attitude of consumer towards organic personal care product and growing importance given to environment friendly products over non organic personal care products, which are harmful for the skin due to presence of toxic chemicals has led the growth of organic personal care industry. However, manufacturers of organic personal care products contribute to the environment by reducing the pollution and dependence on synthetic or petroleum-based products. Approval from human health and safety regulatory bodies Such as the US Department of Agriculture (USDA) for the use of organic ingredients in various personal care products is likely to have positive influence on demand for organic skin care, oil care and oral care and other organic products.
The global organic personal care market is segmented based on product type, distribution channel, region and company. In terms of product type, the market can be segregated into skin care, hair care, oral care, and others. Out of these, skin care registered a market share of around 65 % in 2020 and continue to dominate the market due to growing desire for self-care and rising importance and growing awareness of consumers towards natural ingredients that provide anti-oxidation properties which improves skin immunity.
In terms of distribution channel, the market is segmented into drug stores, hypermarket/supermarket, e-commerce, specialty stores, departmental stores and others. Drug Stores is dominating the global organic personal care market followed by hypermarket/supermarket. It is also witnessed that in countries like USA, Germany, France, Italy, Spain, United Kingdom, China, Japan, drug stores is the most preferred distribution channel for organic personal care products whereas e-commerce is the emerging trend in global organic personal care market.
COVID-19 has changed the consumer buying pattern as more and consumers shifted towards online shopping due to closure of retails shops and companies. Moreover, prompt and easy access to several online shopping sites through smartphones and the presence of popular organic personal care brands on the various e-commerce platform is boosting the target market growth globally. Secured online payments, easy navigation, customer support, user-friendly website designs, and easy return policy are some of the key factors leading to increasing sales of organic personal care product through e-commerce.
Browse 87 Figures spread through 110 Pages and an in-depth TOC on "Global Organic Personal Care Market"
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In terms of regional analysis, Market is segmented into Asia-Pacific, Europe, North America South America, Middle East & Africa. North America dominates the organic personal care market followed by Europe due to rising adoption of organic personal care products by consumers in the region. Moreover, increasing investments in research and development to introduce organic plant extracts, growing female workforce and rising concern over self-care have further led to the organic personal care market in the region.
L’Oréal S.A., Oriflame Holding AG, Onekind.25 LLC (Cocokind), The Hain Celestial Group, Inc., L'Occitane International SA and others are the major leading players in the market. To remain competitive in the market companies are continuously focusing on improvising their ingredients and get them certified from regulatory bodies. Company like Garnier Bio is known for providing personal care products for each skin type. The Garnier BIO range consists of 6 plants, each with their natural benefits for each skin type: and their 6 plants are Argan Oil ,Lavender, Lemongrass, Cornflower, Konjac.
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“Companies are constantly displaying their efforts towards manufacturing products derived from organic raw material and decreasing use of potentially harmful chemicals such as parabens, aluminum salts, and phthalates and other harmful ingredients and they believe that chemical absorption through skin can occur without being noticed”, said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.
“Global Organic Personal Care Market By Product Type (Skin Care, Hair Care, Oral Care & Others (Manicure, Pedicure, etc.)), By Distribution Channel (Drug Stores, Hypermarket/Supermarket, E-Commerce, Specialty Stores, Departmental Stores & Others (Beauty Parlors, Grocery Stores, Convenience Stores, etc.)), By Region, Competition, Forecast and Opportunities, 2026”, has evaluated the future growth potential of global organic personal care market and provides statistics and information on market structure, size, share, and future growth. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities present in the global organic personal care market.
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